top of page
Lisa Martin Media Insights


Your Road to Chicago with Boomi’s Ed Macosky
Enterprise AI has entered the execution era. In the premiere episode of my Boomi World 2026 vlog series, I sit down with Boomi’s Chief Product and Technology Officer, Ed Macosky, to break down what it really takes to scale agentic AI with confidence — from orchestration and governance to trusted data and security. This is your preview of the conversations we’ll be having on stage in Chicago, May 11–14.
Lisa Martin
2 days ago2 min read


Accelerate Your Journey to Chicago
Boomi World 2026 is coming to Chicago, and the AI experimentation phase is over. It’s time to execute. In the kickoff to my Road to Boomi World vlog series, Boomi CMO Alison Biggan explains why this year is different, spotlighting strong market momentum, rapid customer growth, and a sharp focus on real-world AI value. From governed agentic workflows to smarter use of existing infrastructure, this event is all about turning innovation into impact.
Lisa Martin
Feb 253 min read


The 2026 CMO Agenda: Growth now runs through the CMO
The CMO role is being rewritten in real time. Boards now see growth running through marketing. Lisa Martin distills insights from dozens of CMO conversations and her appearance on Tech Marketing Rewired to reveal the 2026 agenda—from AI entering the prove-it era, to integrated marketing as the company’s operating system, and why trust and media presence are today’s true competitive edge. It’s a candid, practical roadmap for leaders who want to scale faster, align teams, and w
Lisa Martin
Jan 93 min read


America’s AI Crossroads: Will Federal AI Regulation Protect Us or Expose Us?
President Trump’s proposed Federal AI regulation could reshape how millions of Americans interact with AI every day. It promises a unified federal standard, but, depending on how it’s written, it could either strengthen protections or weaken them. The real question now is: will the U.S. raise the AI bar for safety and transparency, or lower it in the race for speed and global AI dominance?
Lisa Martin
Dec 10, 20254 min read


Lisa Martin talks about how and why AI is turning celebrity voices into the hottest new digital assets
Voice AI is exploding and reshaping entertainment, media, and tech. I joined Mark Lobel on BBC Business Today to discuss how celebrity voices—from Michael Caine to Matthew McConaughey—are becoming valuable digital assets. Advances in AI make near-human conversations real as celebs license their voices. This shift is reshaping content and digital presence worldwide.
Lisa Martin
Nov 19, 20253 min read


Lisa Martin Talks Market Movers on Schwab Network
Lisa Martin breaks down the biggest market movers from the week of September 16 live on Schwab Network’s Trading 360. From TikTok’s last-minute US-China deal and Nvidia’s $6.3B CoreWeave investment, to Tesla’s AI-powered future and OpenAI’s bold talent play, tech’s top names are shaping the next wave of market momentum. Catch Lisa’s insights on how these power moves are redefining innovation, competition, and investor confidence across the global tech landscape.
Lisa Martin
Oct 20, 20252 min read


Failure is a Launch Pad
For years, I thought failure was something to avoid; proof that I wasn’t good enough.
But looking back, every setback I’ve faced has been the very thing that propelled me forward.
From a shy girl in Oroville, California who quit everything that scared her to standing at NASA’s Kennedy Space Center watching Space Shuttle Columbia launch, to eventually finding my voice on live tech broadcasts. Each “failure” was a launch pad.
Losing my comfort zones forced me to grow.
Lisa Martin
Oct 17, 20254 min read
bottom of page