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Lisa Martin talks about how and why AI is turning celebrity voices into the hottest new digital assets
Voice AI is exploding and reshaping entertainment, media, and tech. I joined Mark Lobel on BBC Business Today to discuss how celebrity voices—from Michael Caine to Matthew McConaughey—are becoming valuable digital assets. Advances in AI make near-human conversations real as celebs license their voices. This shift is reshaping content and digital presence worldwide.
Lisa Martin
Nov 193 min read
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CMOs Unscripted with Denise Persson | How CMOs Are Scaling AI in Turbulent Times
In this CMOs Unscripted episode, Snowflake CMO Denise Persson joins host Lisa Martin to explore how AI is revolutionizing marketing operations. Discover how her team drives measurable impact through hyper-personalization, predictive pipeline forecasting, and a culture of trust and innovation.
Lisa Martin
Aug 121 min read
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