Enterprise AI has entered its execution era, and success starts with data in motion. In this conversation with Boomi’s Mani Gill, we explore how organizations are activating data, orchestrating APIs and AI agents, and moving from experimentation to real business outcomes. With built-in governance, visibility, and trust, enterprises can scale AI confidently and accelerate toward a more autonomous future.

In this CMOs Unscripted episode, Snowflake CMO Denise Persson joins host Lisa Martin to explore how AI is revolutionizing marketing operations. Discover how her team drives measurable impact through hyper-personalization, predictive pipeline forecasting, and a culture of trust and innovation.